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Hyper-Local Recruitment
Hyper-Local Recruitment

Why hyper-local recruitment is an integral part of a successful recruitment strategy

Nicola Ricketts avatar
Written by Nicola Ricketts
Updated over 8 months ago

In this video, our founder Recruitment and Retention Expert Neil Eastwood, explains why hyper-local recruitment is so important and how you can start incorporating it into your recruitment strategy. We also explore how Care Friends features help make hyper-local recruitment easy.

Key takeaways and resources

  • 'Hyper-local' is recruiting within 5 miles of where care is delivered

  • Passive applicants, who aren't actively looking for a job, are a core part of this strategy

  • The benefits of hyper-local recruitment range from having something in common with those receiving care to higher retention rates

  • The best methods for hyper-local recruitment (in priority order) are:

    • Employee referral

    • Close connection to your organisation

    • Community outreach

    • Local advertising

Activity

Care Friends resources

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