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Impact of People Power and Champions
Impact of People Power and Champions

Who is your Champion?

Nicola Ricketts avatar
Written by Nicola Ricketts
Updated over 7 months ago

Key takeaways

  • 48% of care staff said hearing positive feedback from a colleague would influence them to register for Care Friends. Therefore, we can't rely on posters and emails to boost app registrations - we need PEOPLE POWER!

  • An enthusiastic Champion has the power to increase app registrations by over 250%

  • Backing from an influential manager motivates Champions to achieve app registration goals and can increase registrations by 86% or more
    โ€‹

  • Choose highly engaged champions. Superstar characteristics:
    - Early adopter (doesn't need to be an IT expert)
    - Growth mindset - embraces change
    - Confident to put themselves out there
    - Patient with others & always happy to help

Key resources

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